Search engine optimization (SEO), is the process of making (website so that search engines can find and trust that particular site) website or web page search engine friendly to achieve high page rank in order to get more, free, and natural traffic from search engines across the globe.
Common misconceptions about search engine optimization:
SEO is often narrowly described as ranking in the top ten search results. Yet, the SEO industry is vast. Simply appearing in the top results doesn’t ensure full SEO compliance. Being in the top ten doesn’t guarantee a fully optimized website. The chances of appearing in these results involve numerous factors. Complete SEO encompasses a broad range of practices and standards.
1. Search engines could not find that term being searched in any other webpage at present (may be found in future).
2. Your content is totally unique and other’s content not indexed yet (others will add that content later).
My question is, “When others put content on their websites why is your page still showing up”? SEO prioritizes websites with strong page rank and domain authority. Only SEO-optimized sites will prominently appear in search results. Other sites rank based on their scores.
Explanation:
As you may have noticed that when ever we search for a particular query in search box (Google search box) we get back huge number of results generally hundred or thousands of pages while per page contains ten (10) records. Moreover, the top ten records achieve nearly 95% conversion rates. Only 5% convert if the top ten lack relevant information. This scenario is exceedingly rare.
Why is it rare to go to a second page for search results?
To put it simply, it’s because Google is much more efficient in their working when it comes to show us relevant records. Google’s indexing algorithm is much more powerful than other search engines and that’s the only reason people love Google and it’s so immensely popular.
So our focus is to capture that free traffic, but in more of an accurate way. Which then helps achieve our goals on a permanent basis rather than temporarily.
One Response
SEO is the engine that drives ecommerce and online visibility, and this post nails the basics while poking at deeper strategies. It’s a solid rundown of search engine optimization concepts that syncs well with our work at Webanto – we see its impact every day. Keep up the insights!